The Owner of a Small Automobile Garage Has Been Advised

question 21

Multiple Choice

The owner of a small automobile garage has been advised to use an application form in evaluating applicants. This will be most useful in discovering

• A) arrest records.
• B) general background information.
• C) physical disabilities.
• D) religious orientation.

Understand the role of Alternative Reality Games (ARGs) in interactive fiction and marketing.

Describe how games deliver branded messages through advergames.

Recognize different forms of brand placements within games.

Understand the concept of ARGs and their marketing implications without explicit brand identification.

---

Definitions:

Net Income

The total profit of a company after all expenses, taxes, and costs have been subtracted from total revenue; a key indicator of financial health.

Dividends

Profits distributed by a corporation to its share owners, regularly as a monetary payment.

Equity Method

An accounting technique used to assess the profits earned by investments in other companies, recognizing income based on the investor's share of the earnings.

Amortizations

The act of spreading out loan payments over a period of time, including both the principal and the interest.