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Dissonance
A psychological or emotional state of tension resulting from conflicting attitudes, beliefs, or behaviors.
Festinger
Leon Festinger, an American social psychologist known for his theory of cognitive dissonance, which describes the discomfort experienced when holding two or more conflicting cognitions.
Sherif's Robbers Cave
An experiment on conflict and cooperation by Muzafer Sherif, demonstrating how group identity can be used to foster unity or create conflict.
Competitive
Involves striving to gain or win something by defeating or establishing superiority over others.
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