Examlex
Every group to which an individual belongs is a reference group for that consumer.
Customer Loyalty
A customer's willingness to repeatedly return to a company to conduct some type of business due to the delightful experiences or products provided by that company.
Ethical Misconduct
Behavior that violates ethical standards, including actions that are illegal or morally unacceptable to the wider community.
Gray Areas
Situations or subjects that are not clear or are open to interpretation because of a lack of rules, regulations, or definite answers.
Ethical And Socially Responsible
Being ethical and socially responsible involves acting in ways that benefit society and the environment, beyond what is required by law, in conducting business.
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