As Described in the Textbook, a Type B Idea Involves

question 64

Multiple Choice

As described in the textbook, a Type B idea involves

• A) a technically new process.
• B) performing an old function in a new and improved way.
• C) using prior work experience as a basis for starting a new business.
• D) providing customers with a product or service absent in their market but available elsewhere.

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Definitions:

Intelligence Testing

The measurement and assessment of an individual's mental capacity and cognitive abilities through structured tests.

Academic Geniuses

Individuals demonstrating exceptional intellectual ability or creative productivity in educational settings, often contributing significantly to academic disciplines.

Mental Locks

Psychological barriers or fixed mindsets that prevent individuals from seeing solutions outside their perceived limitations.

Incubation Step

A phase in the creative process or problem-solving where ideas are subconsciously pondered, leading to innovative solutions.