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Behaviors followed by favorable consequences become more likely,and behaviors followed by unfavorable consequences become less likely.This principle is called
Gifts and Gratuities
Items or payments given voluntarily without payment in return, often as a gesture of goodwill or for promotional purposes.
Commercial Bribery
The unethical or illegal practice of influencing the decisions of business personnel through unauthorised gifts or payments.
Perception of Bias
The belief or view that a person or organization is biased, leading to questions about fairness or objectivity.
Reciprocity
A mutual exchange of privileges or interactions between two parties, often used in trade and negotiations.
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