Examlex
The authors of your textbook argue that public relations is part of the broad profession of marketing.
Intellectual Property Rights
Legal rights granting creators control over the use of their original works, including patents, trademarks, copyrights, and trade secrets.
Commercial Value
The monetary or economic worth of a product, service, or brand in the marketplace.
Paraphrasing
The process of restating another person's ideas or information in one's own words without altering the original meaning.
Business Language
Specialized terminology or jargon used within the business sector to facilitate clear and efficient communication.
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