This Theory of Mass Communication Is Based on the Belief

question 23

Multiple Choice

This theory of mass communication is based on the belief that mass media are so powerful that people can be influenced to do almost anything by a well-crafted message.

• A)N-Step Theory
• B)Magic Bullet Theory
• C)Agenda Setting Hypothesis
• D)Uses and Gratifications Theory
• E)Diffusion Theory

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Definitions:

Hart and Risley

Researchers known for their study on early childhood language development and the impact of socio-economic status on vocabulary growth.

Act Consequentialists

Philosophical stance where the morality of an action is judged solely by its consequences.

Hedonists

Individuals who believe that pleasure or happiness is the primary goal of life.

Ethical Moralists

Philosophers or thinkers who base their ethical theories on principles of moral goodness.