Examlex

Solved

What Are the Four Major Categories of Public Relations Research

question 14

Essay

What are the four major categories of public relations research?


Definitions:

Ivan Pavlov

A Russian physiologist known for his work in classical conditioning, demonstrating how stimuli can trigger conditioned responses in dogs.

Observational Learning

A learning process through watching the behaviors of others and the outcomes of those behaviors.

Direct Experience

Personal involvement or encounter with an event or environment, serving as a powerful method for learning.

Variable-interval Schedule

A reinforcement schedule in operant conditioning where a response is rewarded after an unpredictable amount of time has passed.

Related Questions