Examlex
Consumer-focused marketing includes ________.
Higher Order
Cognitive processes that involve complex thinking skills such as reasoning, decision-making, and problem-solving beyond basic perceptual and motor skills.
Operant Conditioning
A technique of teaching that involves the use of positive reinforcement and disciplinary actions for conduct.
Response Generalization
The process whereby a behavior, once learned in response to a specific stimulus, is performed in the presence of other, similar stimuli.
Primary Reinforcer
A stimulus that satisfies a basic biological need, such as food, water, or sleep, and is innately rewarding.
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