Examlex
What interconnected system of computers all over the world supports specially formatted documents in multimedia form?
Real Need
A genuine necessity or requirement that drives individuals or organizations to seek solutions or fulfillments.
Individualized Segmentation
A marketing strategy that involves dividing the market into segments based on individual customer preferences, behaviors, or needs.
Differentiated Marketing
A marketing strategy where a company targets several market segments with a unique marketing mix for each, catering to the specific needs of those segments.
Concept of Reciprocity
A social norm that involves mutual exchange of favors or privileges, where an act of generosity or kindness is repaid in kind.
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