In a Classic Split-Brain Study, a Picture of a Chicken

question 165

Multiple Choice

In a classic split-brain study, a picture of a chicken claw was flashed to the left hemisphere while a picture of a snow scene was flashed to the right hemisphere. When asked to choose a related image from an array of pictures:

• A) the left hand pointed to a shovel and the right hand pointed to a chicken.
• B) the left and the right hand both pointed to the shovel.
• C) the left and the right hand both pointed to the chicken.
• D) the right hand pointed to a shovel and the left hand pointed to a chicken.

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Definitions:

Fashion Conscious

A term describing individuals who are highly aware of and responsive to the latest fashion trends and styles.

Limited Problem-Solving

A decision-making process used by consumers when purchasing products that are somewhat important and require a moderate amount of effort and time to choose.

Impulse Buying

A buying decision made by customers on the spot when they see the merchandise.

Extended Problem Solving

A consumer behavior process involving detailed research and careful evaluation of alternatives before making a significant purchase.