Match These Definitions with the Terms They Define

question 279

Multiple Choice

Match these definitions with the terms they define.
-An experiment in which neither the subjects nor the researcher know which subjects are in the control group and which are in the experimental group until after the results are tallied.

• A)confirmation bias
• B)volunteer bias
• C)placebo
• D)experimenter effects
• E)double-blind study

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Definitions:

Sales Revenues

The total amount of money generated from the sale of goods or services before any costs or expenses are deducted.

Social Media Ad

An advertising form that appears on social media platforms, designed to reach a target audience through demographic, interest-based, or behavioral targeting.

Cost Per Thousand

A metric used in advertising to denote the cost of reaching a thousand potential customers with a particular advertisement.

Ad Loads

The volume or quantity of advertising content that is delivered or displayed in a given medium or platform.