You See a Friend Across the Room at a Crowded

question 8

Multiple Choice

You see a friend across the room at a crowded party, but it's too loud for you to say hello from this distance. Instead, you make eye contact with him and nod your head as an acknowledgment and greeting. Which term best fits the function of your nonverbal behavior?

• A) accenting
• B) substituting
• C) contradicting
• D) repeating

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Definitions:

Offerings

Products, services, or combinations thereof that a company provides to consumers in order to meet their needs and wants.

Segment Attractiveness

Refers to the degree to which a market segment is considered desirable or viable for investment or marketing focus based on factors like size, profitability, and competition.

Market Segment

A specific group of potential consumers identified within a broader market based on shared characteristics or needs.

Substantial

Something of considerable importance, size, or worth.