The Elaboration Likelihood Model Suggests That a Persuasive Speaker Should

question 23

True/False

The Elaboration Likelihood Model suggests that a persuasive speaker should ensure that the way issues are presented to an audience is appropriate to their level of understanding.

---

Definitions:

Measurable Standards

Benchmarks or criteria that can be quantified to evaluate performance or progress towards specific objectives.

Traits

Enduring and distinct personality characteristics that influence an individual's behavior, perception, and interaction with the environment.

Calibration

A process whereby managers meet to discuss the performance of individual employees to ensure that their employee evaluations are in line with one another.

Employee Ratings

Assessments or evaluations of employees' performance, typically based on predefined criteria, used for feedback and development purposes.