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question 31

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Definitions:

Whistleblowers

Individuals who expose illegal, unethical, or improper conduct within an organization, often risking their careers to do so.

Advertising Effectiveness

The measure of how well advertising campaigns meet marketing objectives, such as increasing brand awareness or sales.

Consumer Awareness

The degree to which consumers are informed about products, prices, and market conditions, impacting their buying decisions.

Promotion Evaluation

The process of assessing the effectiveness and efficiency of marketing promotions in achieving their intended objectives.

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