Examlex
Which of the following statements is false?
Mobile Commerce
The buying and selling of goods and services through wireless handheld devices such as smartphones and tablets.
Marketing Messages
Marketing communications that guide prospective customers through the buying journey without pressuring them for an instant choice.
Conversation Marketing
Approach in which companies initiate and facilitate conversations in a networked community of customers, journalists, bloggers, and other interested parties.
Social Media
Online platforms and technologies that enable users to create, share content, and participate in social networking.
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