When Managers Identify a Market Trend That Suggests a New

question 12

Multiple Choice

When managers identify a market trend that suggests a new opportunity and then devise a strategy to go after this new opportunity, they are involved in the function of

• A) controlling.
• B) planning.
• C) leading.
• D) organizing.

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Definitions:

Sustainability-oriented

Focused on methods or practices that do not deplete resources or harm the environment, aiming for long-term ecological balance.

Green Market

A marketplace that specializes in the trade of environmentally friendly and sustainably sourced goods and services.

Eco-market

A segment of the market focused on eco-friendly products and services, catering to consumers who prioritize environmental sustainability.

Environmental Protection

Efforts and policies aimed at preserving the natural environment and reducing the impact of human activities on ecosystems.