Selling a Customer with a Checking Account a Home Improvement

question 82

Multiple Choice

Selling a customer with a checking account a home improvement loan is an example of

• A) operational CRM.
• B) direct marketing.
• C) cross-selling.
• D) cross-channel promotions.

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Definitions:

Hold Down Costs

Strategies or actions taken to minimize or reduce expenses and financial outlays in a business or personal budget.

Perception

The process by which individuals interpret and understand their environment through sensory information.

Selection

The process of choosing from a group of options or individuals, often used in contexts like recruitment, where the best candidate is selected from a pool of applicants.

Organization

A structured group of people working together towards common goals.