Exposing an Individual to Ads That Are Chosen and Based

question 59

Multiple Choice

Exposing an individual to ads that are chosen and based on the recorded and analyzed online behavior of the individual is referred to as

• A) clickstream advertising.
• B) behavioral targeting.
• C) online profiling.
• D) long tail marketing.

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Definitions:

Exception Class

A type of class in programming languages like Java that is used to handle errors and other exceptional conditions.

Ancestor

A term used in programming and computing to refer to a superclass or base class from which a current class or object inherits properties or methods.

Catch Or Declare Rule

A rule in Java that requires a method to either catch an exception with a try-catch block or declare it in the method's throws clause.

Thrown Exception

An event that occurs during the execution of a program that disrupts the normal flow, which is then handled by try and catch blocks.