____ Can Benefit Customers by Making the Product More Identifiable

question 42

Multiple Choice

____ can benefit customers by making the product more identifiable and therefore easier to find on a crowded shelf.

• A) Packaging
• B) Pricing
• C) Inventory control
• D) Logistics

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Definitions:

External Customer

A person or entity that purchases goods or services from a business but is not an employee or part of the organization.

Self-Esteem Trap

The circumstance that comes from taking a customer’s attack personally and letting it affect your self-esteem.

Customer's Attack

Hostile or aggressive behavior by a customer towards a service provider, often as a result of dissatisfaction.

Self-Esteem

The subjective evaluation of one's own worth based on personal judgments of competence and acceptability.