There Are Two Basic Types of Customer Needs; Those That

question 26

True/False

There are two basic types of customer needs; those that customers can describe and those that customers have without realizing it.

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Definitions:

Medtronic

A global healthcare solutions company known for its medical devices, technology, and services, including those for diagnosing and treating chronic conditions.

Market Segmentation

The practice of dividing a broad target market into subsets of consumers who have common needs, interests, and priorities, and then designing and implementing strategies to target them.

Market Aggregation

The practice of treating an entire market as a single entity by offering a single product or service to all customers, ignoring segmentation.

Gantt Chart

A visual project management tool that displays tasks or activities against time.