Examlex
A firm should decide to buy components from a supplier (as opposed to making them)
Consensus
A general agreement among the members of a group or community, often achieved through open discussion and negotiation.
Neutral Stimulus
A stimulus that initially produces no specific response other than focusing attention, until it is associated with an unconditioned stimulus.
Conditioned Stimulus
A stimulus that was neutral at first but becomes associated with an involuntary response through conditioning.
Reinforcement Theory
A theory that states that behavior is a function of its consequences and is determined exclusively by environmental factors such as external stimuli and other reinforcers.
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