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Most small firms choose to go global first by exporting.
Ethical Standards
Guidelines or principles designed to govern behavior in a professional or personal setting, based on notions of right and wrong.
Ethical Dilemma
A situation where a person is faced with a decision that involves a conflict between moral imperatives.
Ethical Issue
A dilemma or situation that requires a choice between options that are or seem to be morally right or wrong.
Conflicting Principles
A situation where two or more ethical, legal, or moral guidelines are in opposition to each other, making decision-making complex.
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