The Sales Forecasting Procedure in Which the Forecaster Begins with a Variable

question 7

Multiple Choice

The sales forecasting procedure in which the forecaster begins with a variable that has a very large scope and then systematically works down to the sales forecast is known as the

• A) breakdown process.
• B) buildup process.
• C) chain-linkage method.
• D) bottom-up method.

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Definitions:

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