Market Segmentation and Niche Marketing Are Similar in That They

question 11

True/False

Market segmentation and niche marketing are similar in that they both utilize a top-down approach that breaks the market into smaller, more manageable sub-markets.

---

Definitions:

Chronic Depression

A persistent feeling of sadness and loss of interest that stretches over a long period of time and affects an individual's ability to function.

Standard Treatment

Established, widely accepted medical or therapeutic practices used as a benchmark or typical response to a condition or disease.

Comorbid Condition

The co-occurrence of two or more illnesses or medical issues in an individual.

Depression

A common mental disorder characterized by persistent sadness, loss of interest, and a lack of energy or motivation, impacting daily functioning.