Match the Term with Its Definition

question 51

Multiple Choice

Match the term with its definition. Not all terms will be used.
-New market information that is gathered by the firm conducint the research.

• A)marketing research
• B)market segmentatoin
• C)multi-segment strategy
• D)primary data
• E)production-oriented philosophy
• F)sales forecast
• G)sales-oriented philosophy
• H)secondary data

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Definitions:

Column Widths Property

An attribute in spreadsheet and database applications that determines the visual width of columns, affecting the display of contained data.

Caption Property

In software development, this refers to an attribute of a user interface control that defines the text displayed to the user, often as a label.

Field Name

The identifier assigned to a specific piece of data in a database, such as a column in a table, which describes the kind of data it holds.

Label

A text or symbol used to identify or describe an object, item, or data point in both physical and digital contexts.