Match the Term with Its Definition

question 44

Multiple Choice

Match the term with its definition.
-A group of customers or potential customers who have purchasing power and unsatisfied needs

• A)benefit variables
• B)customer acquisition costs
• C)market
• D)market analysis
• E)market segmentation
• F)marketing mix
• G)marketing research
• H)multisegment strategy
• I)single-segment strategy
• J)unsegmented strategy (mass marketing)

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Definitions:

Teenage Girls

Female individuals in the age range from 13 to 19 years, a crucial developmental stage encompassing puberty and early adulthood.

Counselling

A professional guidance process that helps individuals address personal, social, or psychological challenges.

Unwanted Pregnancy

A pregnancy that occurs when it is not planned for or desired at the time of conception.

Systems Theory

An interdisciplinary study of systems in general, focusing on principles that apply to all types of systems, from biological to social.