Match the Term with Its Definition

question 96

Multiple Choice

Match the term with its definition.
-A section of the business plan that projects the company's financial position based on well-substantiated assumptions and explains how the figures have been determined

• A)business model
• B)business plan
• C)critical risks section
• D)financial plan
• E)lean startup
• F)marketing plan
• G)pitch
• H)product/service plan
• I)revenue model
• J)short plan
• K)value proposition

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Definitions:

Adoption Process

The stages through which an individual or organization goes when deciding to accept and use a new product, service, or idea.

Gaining Awareness

The initial step in a product or brand's life, focusing on making potential customers aware of its existence through various marketing efforts.

Early Adopters

Consumers who are among the first to purchase and use new products or technologies, often helping to spread word-of-mouth information.