Match the Term with Its Definition

question 79

Multiple Choice

Match the term with its definition.
-The broad environment, encompassing factors that influence most businesses in a society

• A)focus strategies
• B)general environment
• C)industry environment
• D)intangible resources
• E)new benefit ideas
• F)new market ideas
• G)new technology ideas
• H)opportunity recognition

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Definitions:

Net Promoter Score

Net Promoter Score is a measurement tool used to assess customer loyalty and satisfaction by asking consumers how likely they are to recommend a company's products or services to others.

Detractors

Individuals or entities that criticize or oppose a particular idea, product, or strategy.

Gator Nation

Gator Nation commonly refers to the community surrounding the University of Florida, including its students, alumni, and sports fans.

Brand Community

A group of consumers who share a mutual attachment or loyalty to a particular brand, often engaged through social media or other interactive forums.