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Under Certain Conditions, Pricing at Less Than Total Costs Makes

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Under certain conditions, pricing at less than total costs makes sense as a long-term strategy.


Definitions:

Employment

The condition of having paid work or owning a business that generates regular income.

Winner-Take-All Markets

Economic markets in which a small number of participants receive a large majority of gains, while the rest receive little or nothing.

Nominal Wages

See Money Wages.

Economic Rent

The surplus income received by a factor of production (land, labor, or capital) due to its limited supply, over and above its opportunity cost.

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