Match the Term with Its Definition

question 4

Multiple Choice

Match the term with its definition.
-A verbal and/or symbolic means of identifying a product

• A)brand
• B)brand image
• C)brandmark
• D)brand name
• E)design patent
• F)direct channel
• G)indirect channel
• H)service mark
• I)trade dress
• J)trademark
• K)utility patent
• L)warranty