The Three Main Factors Associated with Rumors Being Effective Are

question 99

True/False

The three main factors associated with rumors being effective are importance, ambiguity and source.

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Definitions:

Moderator Variables

Variables that can alter the strength or direction of the relationship between an independent and a dependent variable in research.

Social Psychological Research

The scientific study focusing on how individuals think, feel, and behave in social contexts.

Situational And Personality Variables

These variables relate to the external circumstances (situational) and internal factors (personality) that influence an individual's behavior and responses in different contexts.

Accessible Attitude

An attitude that can be easily and quickly brought to mind from memory.