SpeakEasy, a U

question 22

Multiple Choice

SpeakEasy, a U.S. software company that specializes in voice-recognition software, wishes to rapidly enter the growing technical translation software market. This market is dominated by firms making highly differentiated products. To enter this market, SpeakEasy would be best served if it considers a(an) :

• A) vertical acquisition of a firm that uses technical translation products.
• B) acquisition of a highly related firm in the technical translation market.
• C) cross-border merger, preferably with an Indian or Chinese company.
• D) strategy of internally developing the technical translation products needed to compete in this market.

Comprehend the use of factor analysis in identifying personality traits.

Recognize the psychological impact of personality assessment feedback, including the Barnum effect.

Understand the genetic basis of certain personality traits.

Discuss the reliability and validity of personality assessments.

---

Definitions:

Monopsonist

A market condition where there is only one buyer for many suppliers, giving the buyer substantial control over prices and terms.

Labor Unions

Entities that act on behalf of employees in discussions with employers about salaries, work environment, and perks.

Labor Supply

The total hours of work that workers are willing and able to provide at a given wage rate.

Demand for Labor

The total amount of workers that employers want to hire at a given wage rate, in a given time period.