Who Uses a Multi-Attribute Matrix in a Selling Situation,and Why

question 36

Multiple Choice

Who uses a multi-attribute matrix in a selling situation,and why?

• A)the salesperson,to rate the potential lifetime value of the customer
• B)the salesperson,to calculate monthly commission figures
• C)the sales manager,to determine the likelihood that the sale will close
• D)the buyer,to compare vendors by factors that are important in the process
• E)the buyer,to determine which vendor is offering the lowest price

---

Definitions:

Regressive Tax System

A tax system where the tax rate decreases as the taxable amount increases, placing a higher burden on lower-income individuals.

Taxpayers

Individuals or entities that are required to make payments to the government based on income, property, goods, and services.

Marginal Tax Rate

The rate at which the last dollar of a taxpayer’s income is taxed, indicating the percentage of additional income that will be taxed.

Average Tax Rate

The portion of total income that is paid as taxes, calculated by dividing the total amount of taxes paid by the total income.