What Can a Company Do When the Data They Have

question 51

Multiple Choice

What can a company do when the data they have about customers is in a format that is not accessible to all the people who need to have access to it?

• A)A company can give the data to a third-party vendor who will analyze it.
• B)A company can reformat the data and print hard copies of it to distribute to those who need it.
• C)A company can designate one person from each department as the CDI liaison,and give that person access to the CDI information for the department.
• D)A company can do company-wide trainings on the CRM software system so those who don't know how to use the system can learn.
• E)A company can create a data mart especially for their customer data to give access to those who need it.

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Definitions:

Capital Budgeting

The process a business undertakes to evaluate and prioritize investments in long-term assets based on their potential to generate income.

Incremental Sales

Sales generated over and above a predefined baseline, often used to measure the effectiveness of sales promotions or new marketing strategies.

Operating Expenses

The costs associated with the normal day-to-day operations of a business, excluding costs directly related to producing goods.

Capital Budgeting

The method of assessing and choosing investments for the long term that align with the company's objective of maximizing wealth.