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Definitions:

Market Share Analysis

An assessment of a company's sales in relation to the total sales in its industry, indicating competitiveness and market dominance.

Profitability Analysis

An assessment method to determine the ability of a business to generate earnings compared to its expenses and other relevant costs.

Market-Entry Strategies

Plans developed by businesses to begin selling products or services in a new market, addressing challenges like competition and legal regulations.

Initial Investment

The amount of money used to start a business venture, purchase an asset, or invest in a financial product.

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