A Canadian Manufacturer of Winter Wear Introduces a Norwegian Line

question 12

Multiple Choice

A Canadian manufacturer of winter wear introduces a Norwegian line of snowshoes by making an arrangement with a Norwegian company to use its process and brand.What kind of business arrangement did the Canadian manufacturer make with the Norwegian company?

• A) strategic alliance
• B) licensing
• C) joint venture
• D) franchising

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Definitions:

Visual Impact

The visual “first impression” you get when you look at a page.

Business Writing Style

A method of writing in a professional setting that is clear, concise, and focused on delivering specific messages effectively.

Traditional Term Paper

An academic assignment that typically involves research, analysis, and the development of an argument or thesis related to a specific topic, presented in written form.

Prepositions

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