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George Is Contemplating Purchasing Franchise

question 35

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George is contemplating purchasing franchise.He is reading that the average franchisee reaches sales of $2 million by third year,the franchise has been operating for nine years,and there are 42 franchisees in Eastern Ontario.What is George reading?


Definitions:

Disidentification

The process by which an individual reduces their identification with a particular group to avoid negative stereotypes or associations.

Stereotype Threat

The risk of confirming negative stereotypes about one's social group, which can impair performance in a variety of settings.

Stigmatized Identity

An identity that is socially devalued or discriminated against due to characteristics that deviate from societal norms.

Diagnostic Measure

Tools or tests used to identify, detect, or quantify a particular condition or characteristic in individuals.

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