The Distinctive Values That Motivate and Guide an Entrepreneur in the Founding

question 68

True/False

The distinctive values that motivate and guide an entrepreneur in the founding of a firm may help to create a competitive advantage for the new firm.

---

Definitions:

Philip Morris

An American multinational cigarette and tobacco manufacturing company, known for its Marlboro brand.

Horizontal Integration

An approach in which a business merges, acquires, or absorbs another business within the same sector at an identical production phase.

Productive Integration

refers to the effective assimilation and utilization of resources, systems, or workers within an organization or economy to maximize productivity.

Sourcing

The process of finding and selecting suppliers or sources from which goods and services are obtained.