The Planning Process Is Based on

question 47

Multiple Choice

The planning process is based on

• A) the project objective.
• B) the number of risks for the project.
• C) the number of resources available for the project.
• D) the experience of the project's stakeholders.

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Definitions:

Cannibalization

The reduction in sales of a product as a result of the introduction of a similar product by the same company.

General Mills

An American multinational manufacturer and marketer of branded consumer foods sold through retail stores.

Product Line

A group of product or service items that are closely related because they satisfy a class of needs, are used together, are sold to the same customer group, are distributed through the same outlets, or fall within a given price range.

Cannibalization

A business strategy where a new product eats into the sales of a company's existing products.