In Some Long-Term Customer-Firm Relationships,a Service Provider May Become Part

question 38

Multiple Choice

In some long-term customer-firm relationships,a service provider may become part of a customer's __________ ,such as when a hairdresser serves as a personal confidant,or a proprietor of a local retail store is known as a central figure in the neighborhood network.

• A) Esteem benefits
• B) Self-actualization
• C) Social support system
• D) Utility transfer
• E) Assurance group

---

Definitions:

Sensorimotor Stage

The first stage in Piaget's theory of cognitive development, from birth to about age 2, where infants explore the world through their senses and motor activities.

Nativist Theory

The perspective that much of human knowledge, abilities, or traits are innate and genetically inherited rather than acquired through learning.

Learning Theory

A comprehensive set of principles and hypotheses that explain how individuals acquire, process, and retain information and skills.

Early Speech

The initial stages of language development in children, marked by the acquisition of basic words and simple sentences.