Which of the Following Statements About the Use of the Internet

question 57

Multiple Choice

Which of the following statements about the use of the Internet as an effective lead generator is true?

• A) An advantage of Web-based promotions is their ability to attract numerous international leads.
• B) A disadvantage associated with using the Internet to generate leads is the high cost.
• C) The Internet cannot transmit business information in different languages.
• D) Extranets are created for general marketing efforts with no defined target markets.
• E) Companies cannot use the Internet to build relationships with current customers.

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Definitions:

Norms

Accepted standards of behavior within a group or society.

Guidelines

A set of recommendations or principles given to direct action or to determine a course of action.

Social Institution

Established systems of societal norms and structures that govern the behavior and practices of individuals within a community, such as family, religion, and education.

U.S. Census Bureau

The federal agency responsible for collecting and analyzing data about the American people and economy, primarily known for conducting the decadal census.