Parminder Is Evaluating a Website She May Want to Reference

question 4

Multiple Choice

Parminder is evaluating a website she may want to reference in a report she is writing. When she examines the contact information, she is looking at the site's

• A) purpose.
• B) qualifications.
• C) validity.
• D) structure.
• E) ethics.

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Definitions:

Problem Solve

The process of identifying a problem, finding viable solutions, and implementing them effectively.

Human Methods

Refers to approaches and techniques involving direct human interaction or effort in processes or studies.

Customer Equity

A ratio that compares the financial investments a company puts into gaining and keeping customers to the financial return on those investments.

CRM Program

Customer Relationship Management program; a strategy for managing an organization's interactions with current and potential customers using data analysis about customers' history with a company.