A Company Is Considering Producing Some New Gameboy Electronic Games

question 87

Multiple Choice

A company is considering producing some new Gameboy electronic games.Based on past records,management believes that there is a 70 percent chance that each of these will be successful and a 30 percent chance of failure.Market research may be used to revise these probabilities.In the past,the successful products were predicted to be successful based on market research 90 percent of the time.However,for products that failed,the market research predicted these would be successes 20 percent of the time.If market research is performed for a new product,what is the probability that the results indicate an unsuccessful market for the product and the product is actually unsuccessful?

• A)0.63
• B)0.06
• C)0.07
• D)0.24
• E)0.21

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Definitions:

Net Loss

The result when a company's total expenses exceed its total revenues during a specific period, indicating a negative profit.

Break-Even Point

The point at which total costs and total revenues are exactly equal, resulting in no net profit or loss for a business.

Net Operating Income

The income from a company's primary business operations, excluding deductions of interest and taxes.

Fixed Expenses

Costs that do not change with the level of production or sales over a short period of time, such as rent or salaries.