Examlex
Microeconomics is the branch of economic analysis that deals with aggregate economic variables such as the economy's total output, central government spending and tax policy, and money supply and interest rates.
Target Market
The specific group of consumers at whom a company aims its products or services, identified through characteristics like demographics, interests, and behavior.
Interest Awareness
The process of recognizing and understanding one's own interests or the interests of a target audience.
Direct Marketing
Sales and promotional techniques that deliver promotional materials individually.
Marketing Communications
involves the techniques and methods used to convey messages about products, services, or brands to customers and prospects.
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