When Adjusting Sales Presentations for International Audiences, Salespeople Should Recognize

question 37

Multiple Choice

When adjusting sales presentations for international audiences, salespeople should recognize:

• A) in low-context cultures the background and reputation of the salesperson is especially important
• B) in high-context cultures the words communicated are especially important
• C) in low-context cultures gestures and nonverbal communications are most important
• D) in low-context cultures words carry most of the information in communication
• E) all of the above are concerns in international sales

---

Definitions:

Polarization in Groups

The process by which opinions within a group grow increasingly extreme, splitting the group into opposing sides.

Extreme Decisions

Decisions made under conditions of high uncertainty, risk, or stress, often with significant consequences.

Entrapment

A situation where individuals or groups feel unable to escape a threatening or harmful scenario, often exacerbating their commitment to a certain course of action.

Group Project

A team-based assignment or task designed to be completed by multiple individuals collaborating together.