The Salesperson for Spectrum Pool Products Sent the Buyer for a Chain

question 34

Multiple Choice

The salesperson for Spectrum Pool Products sent the buyer for a chain of store that was one of his biggest customers a newspaper clipping of the buyer's son showing the boy after he hit a grand slam in a Little League game and a congratulatory card. Which of the following factors involved in developing trust would be most affected by this gesture?

• A)dependability
• B)honesty
• C)likeability
• D)a customer orientation
• E)competence

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Definitions:

Intelligence

The capacity for learning, understanding, problem-solving, and the ability to acquire and apply knowledge.

Brainstorming

Brainstorming is a creative problem-solving technique involving the spontaneous contribution of ideas from all members of a group to generate a wide range of solutions.

Internal Motivation

The drive to achieve or perform that comes from within an individual, rather than from external pressures or rewards.

Stark Environments

Settings that are harsh or bare, minimally providing for comfort or aesthetic appeal.