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In the context of small businesses, franchises tend to fail because of not having enough money to cover all needs.
Market Level
Refers to the overall condition or status of a market, including factors like total supply, demand, price levels, and market participants.
External Benefits
Benefits that are enjoyed by individuals or firms who did not directly participate in the transaction or activity that produced the benefit, also known as positive externalities.
Marginal Cost Curve
A graphical representation showing how the cost of producing one additional unit of a good varies as production increases.
Industry Supply
The total amount of a product or service that all producers in a market are willing and able to sell at a given price.
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