Distortion and Inaccurate Information as It Moves from the Retailer

question 5

Multiple Choice

Distortion and inaccurate information as it moves from the retailer back through the supply chain is known as:

• A) Early supplier involvement
• B) Bullwhip effect
• C) Supply chain compression
• D) Reverse logistics
• E) None of the above

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Definitions:

Maintenance Rehearsal

Repeating information over and over again until it is no longer needed; may eventually lead to storage of information in long-term memory.

Physical Features

Observable characteristics of the body, including traits such as height, build, hair color, and facial features.

Stimulus to be Remembered

An item, event, or condition that is to be recalled or retained in memory.

Elaborative Rehearsal

A memory technique that involves thinking about the meaning of the term to be remembered, as opposed to merely repeating the word to yourself.