When the Value Chains of Two Separate Products or Services

question 90

Multiple Choice

When the value chains of two separate products or services share activities,such as the same marketing channels,in order to reduce costs,this is an example of

• A) economies of scope.
• B) economies of scale.
• C) economies of integration.
• D) economies of learning.
• E) outsourcing.

---

Definitions:

Performance Norms

Standard measures or expectations for behavior and achievements within a group or organization.

Cohesiveness

The extent to which members of a group or team are mutually attracted and motivated to stay together and achieve common goals.

Storming Stage

The second phase in group development, characterized by conflict and competition as team members start to express their individual personalities and resist the group's influence.